Trendreport 32nd edition
17 December 2025
Welcome to the 32nd edition of our trendreport. Here we report on the most important new launches in global home care, home fragrance, personal care and fine fragrance.
Key insights
Enjoy key insights from our news & trends section, plus a concise roundup of updates on key launches that will help you stay on top of what's new on shelf.
To brainstorm what these launches could mean to you contact us:
